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Albert
Park under attack
ADI Lake attack hopes to raise $40K
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| TOP:
Vice-President Fosters Asia Operations, Mr Gary Bett, Vice-President
Business Development Asia, Mr Mark Prechelt, Account Development
Manager Asian Reports Mr Terry Nicholls, and Commander Joint
Logistics, MAJGEN Peter Haddad.
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Lake Attack Organising Committee. Public Affairs Malcolm Sargent
Cancer Fund Ms Dilys Luciani, CMDR Jim Unkles, and General
Manager Marketing Product Development at the ADI Ordnance
Business Unit, Dr Mike Greenwood. |
The
launch of the 21st annual Australian Defence Force (ADF) Lake Attack
tookplace around Melbourne’s Albert Park Lake last month,
with some ‘huff and puff’ by the Lake Attack organisers
and their major sponsor, ADI. And ADI management made sure the Lake
Attack organisers had to work for their sponsorship money.
The catch was, the ADI management team were not prepared to simply
hand over the Lake Attack sponsor cheque without making the ADF
committee work for it.
Looking like elite athletes, wearing crafted black and white logo
splashed track suits, the ADI relay team set off on a lap around
the Lake, after having issued a challenge to the ADF committee to
do the same.
Completing their lap, the ADI relay team handed a $17,000 sponsorship
‘baton’, in the form of an oversize cheque, to the waiting
ADF committee relay team.
Upon receiving the ‘baton’ the ADF relay team completed
their lap of Albert Park Lake with the $17,000 ADI cheque officially
secured for charities involved in assisting children and families
in need.
A $10,000 sponsorship cheque from Fosters will support the $17,000
ADI sponsorship with additional sponsor support from Melbourne talk
station 3AW and Inchcape.
Since 1982 one of the primary objectives of the Defence community
in Victoria has been to raise funds for charity organisations.
The ADI Lake Attack hopes to raise in excess of $40,000 for the
beneficiaries: Legacy; The Malcolm Sargent Cancer Fund for Children;
The Compassionate Friends and Kidsafe Child Accident Prevention
Foundation.
Entrants in the ADI Lake Attack will have the choice of running
or walking as an individual, or forming a family, friends or work-place
relay team.
The relay team format encourages participation by all-age entrants
from school children to older citizen groups.
The origins of the Lake Attack come from the annual Army road relay
race from Puckapunyal to Melbourne, first held in 1982.
Over the years the relay evolved into a series of charity focused
events and more recently has become a charity run/walk for the public
around Albert Park Lake.
During the coming weeks talk radio station 3AW will appeal to members
of the public and Defence personnel to register for the next ADF/ADI
Lake Attack to be held on June 1.
Entries: www.ausrun.com.au or phone
(03) 9819 9225.
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