Table 7.24 Particulars of Payments by Group for Advertising and Market Research
| |
2003-04
Expenditure
$'000 |
Purpose |
| Headquarters Australian Theatre |
| Media Advertising |
| HMA Blaze |
4,591 |
Recruitment advertising - civilian |
| Total Headquarters Australian Theatre |
4,591 |
|
| Navy |
| Advertising |
| Tour Hosts Pty Ltd |
67,615 |
Sea Power Tour brochures |
| Media Advertising |
| Robert Walker |
1,564 |
Booth at Marine Safety Conference |
| HMA Blaze Pty Ltd |
24,647 |
Recruitment advertising for civilian positions and Navy Week advertising radio and paper |
| Weekend Australian |
2,117 |
Advertising services for civilian recruitment |
| Total Navy |
95,943 |
|
| Army |
| Advertising |
| Singleton Ink Spot |
3,371 |
Recruitment - printing promotional material |
| DPS Display |
2,560 |
Recruitment - banner production |
| Signwave |
2,163 |
Conference signage for Rowell Seminar |
| Dintlawn |
4,657 |
Promotional material |
| Marlow Promotional Products |
4,952 |
Promotional material |
| Media Advertising |
| APN Newspapers |
1,635 |
Recruitment advertising - Army Reserve |
| Community Television Perth |
1,600 |
Recruitment advertising - Army Reserve |
| Metro Cinemas |
2,836 |
Recruitment advertising - Army Reserve |
| Universal Productions |
1,953 |
Recruitment advertising - Army Reserve |
| Whitsundays Broadcasters |
2,001 |
Recruitment advertising - Army Reserve |
| Serco |
5,511 |
Recruitment advertising - Army Reserve |
| HMA Blaze |
8,020 |
Recruitment advertising - Army Reserve |
| Wings Journal |
6,486 |
Recruitment advertising - military |
| Army Newspaper |
3,551 |
Recruitment advertising - military |
| Defence Newspapers |
36,022 |
Recruitment advertising - military |
| Northern Services Courier |
10,523 |
Recruitment advertising - military |
| Royal Australian Infantry Magazine |
1,500 |
Recruitment advertising - military |
| The Age |
4,631 |
Recruitment advertising - military |
| Fairfax Publications |
4,536 |
Recruitment advertising - military |
| HMA Blaze |
5,997 |
Recruitment advertising - civilian |
| Cultural Facilities Corporation |
1,819 |
Band - gold jubilee concert. Venue hire and associated marketing for Golden Jubilee of the Band of the Royal Military College. |
| Cumberland Newspapers |
2,992 |
Advertising - military heritage day |
| Exhibition and Trade Fair |
3,680 |
Recruitment drive |
| HMA Blaze |
5,714 |
Advertising - Open Day |
| Canberra FM Radio |
3,065 |
Advertising - Beat the Retreat parade |
| HMA Blaze |
15,230 |
Advertising for research grants and recruitment |
| HMA Blaze |
1,663 |
Public notice of ADF activity |
| HMA Blaze |
12,797 |
Tender notices |
| Kingsbury Design |
1,836 |
Advertising - Open Day |
| Prime TV Southern |
3,000 |
Advertising - Beat the Retreat parade |
| Prime TV Southern |
1,625 |
Advertising - Queen's Birthday parade |
| The Age |
2,346 |
Advertising - classifieds |
| The Federal Capital Press Office |
3,174 |
Advertising - Beat the Retreat parade |
| The Federal Capital Press Office |
1,706 |
Advertising - Queen's Birthday parade |
| WIN Television |
4,000 |
Advertising - Beat the Retreat parade |
| WIN Television |
2,441 |
Advertising - Queen's Birthday parade |
| Total Army |
181,594 |
|